Read detailed reports on specific initiatives and projects in several specialty areas.
The Seattle Gilbert & Sullivan Society recently brought back this classic to the stage, and their creative leadership partnered with A Great Idea to deliver a new approach to the rich catalog after working with AGI to deliver a rebranding. A Great Idea art directed the promotional campaign, including the graphic design of original key art, social media, and final production.
Launched in 2019, Mind My Health is free online tool gives users throughout the country (though focused on North and South Carolina) the opportunity to store and manage their advance care planning health documents. A Great Idea leads creative direction, product strategy, and management of development. This includes branding, user experience, graphic design, email communications design, interface design, social media strategy, and print collateral as well as managing the development team for this web application.
To promote the Vietnam War movie while still in production, film sales company Saboteur Media hired A Great Idea to create a printed display piece that captured the energy and intensity of the final flick at the Cannes Film Festival. A Great Idea provided copywriting, copywriting, graphic design, and print production coordination for the brochure.
People USA (formerly PEOPLe, Inc.) are pioneers in emotional wellness. They invited A Great Idea to evolve their identity in alignment with significant programmatic and organizational expansion. In addition to a new identity that built on the program’s legacy through digital and printed materials, A Great Idea design and delivered an updated Wordpress with custom functionality connects communities across New York’s Hudson Valley to their spectrum of services.
The Eviction Defense Collaborative is the principal organization in San Francisco helping low-income tenants respond to eviction lawsuits, providing emergency legal services and rental assistance to over 5,000 tenants each year. They partnered with A Great Idea to revisit their brand identity while updating their Wordpress website to better represent evolutions in programming and position serving the city.
To position for growth, regional health and housing community organization Greensboro Housing Coalition asks A Great Idea to remodel their brand identity and design. Project included a significant redesign of the long-standing identity and includes new tagline in addition to a communications package featuring original photography and testimonials.
The Up Center looked to A Great Idea as their creative solutions partner to showcase their annual success in serving the many diverse needs of the children and families of Hampton Roads, Virginia. A Great Idea art directed the annual report, including the graphic design, content strategy, copywriting, and final production.
Chestnut Hill Technologies partnered with A Great Idea to develop a site evolution that reflected their rapid growth in serving enterprise clients with IT support and infrastructural consulting. By providing a comprehensive user experience (UX) solution using Wordpress that involved strategy, website design, front-end development, and content strategy, A Great Idea (in conjunction with a content partner) delivered an innovative, accessible responsive experience that increased client engagement.
As New York’s largest Medicaid Specialized Needs Plan, or SNP, that specializes in providing comprehensive health coverage and coordinated care to New York State residents with chronic conditions, including HIV/AIDS and communities with high risk of transmission, Amida Care is an important resource for individuals throughout New York state. The Amida Care team partnered with A Great Idea to lift up this important work applying a content strategy with emphasis on social media engagement in addition to branded, impact-driven graphic design and copywriting. With a 200% growth in Instagram participation, doubling the followers on Facebook, and a 40% increase in Twitter followers this year, it’s proof that our leadership in strategy is…a great idea.
When the modern, popular shared office space sought to create printed promotions to increase recognition for the artfully crafted space, HQ Greensboro hired A Great !dea to create the graphic design for poster and brochures that highlight membership and special event rentals.